MICROSOFT OUTLOOK

Outlook.com is Microsoft’s answer to Gmail. It features a clean, uncluttered, critically acclaimed design, next-level organizational tools like “Sweep”, a contact list that automagically updates itself from Facebook, LinkedIn and Twitter, and the barrier-busting ability to attach and send hundreds of huge files — up to 7 GB — in a single email.

GRAND CENTRAL STATION TAKEOVER: Tasked with introducing the new look and unlimited Attachment feature of Microsoft Outlook, we created a TAKEOVER to vividly show New Yorkers just how useful Microsoft Outlook could be in their daily lives.

NYC BUS WRAP: WE BROUGHT TO LIFE OUR IDEA IN A BIG WAY, WHILE TAPPING INTO AN INSIGHT ABOUT TOURISTS: THEY LOVE TO TAKE PICTURES.